Eminem has opened a pop-up store of his Mom’s Spaghetti restaurant in Los Angeles to coincide with Super Bowl weekend.
Shady initially opened the food establishment last September in his native Detroit, and now he’s taking it to California. The restaurant gets its name from his hit 2002 single ‘Lose Yourself’, where he famously raps, “His palms are sweaty, knees weak, arms are heavy, There’s vomit on his sweater already, mom’s spaghetti.”
His manager Paul Rosenberg said about the project, “We’ve had a lot of fun putting this project together with the folks at Union Joints, and the response from fans has been overwhelmingly positive.
“The previous pop-ups were really a test for us to determine whether there was enthusiasm for a regularly-occurring ‘Mom’s Spaghetti’ spot that would be open all year long.”
The latest pop-up is open until Sunday, with doors opening every day at midday until 9pm at the premises of Uncle Pauli’s Deli in downtown Los Angeles. Additionally, they will also be doing online delivery through Postmates, and customers can also pick up their food in person if they wish.
“It’s not the kind of pasta you’d expect if your grandma came from Italy on a boat… it’s more like the spaghetti you’d know if your mom came from Michigan on a bus,” Mom’s Spaghetti co-owner Curt Catallo said about their menu.
If this pop-up is a success, it seems that Los Angeles will be the next location where Mom’s Spaghetti takes up permanent residence.