Snoop Dogg hosts launch party and cypher for his Cali Red wine
(Credit: NRK P3)


Snoop Dogg hosts launch party and cypher for his Cali Red wine

Snoop Dogg is one of hip hop’s most beloved MCs. Rising to prominence by the side of Tupac and Dr Dre on Death Row Records, the rapper (real name Calvin Broadus) is loved for his unique tone, funky West Coast raps and laidback delivery that leaves his listeners feeling relaxed. Known as hip hop’s marijuana maestro, Snoop is definitely one of the greats.

Now, he is even more loved, as he has brings us his beautiful new Cali Red wine. Imported straight from the West Coast, Snoop has ensured his fans that his latest creation is crafted with what we know as that ‘California Love’. In celebration of the fact that his sweet Cali Red has finally made a splash in the UK, Snoop thought it appropriate that he pick out some fresh UK talent for a rap cypher.

A fine pick of Manchester-based artists, the ‘#WaitForTheDrop’ cypher set social media alight. Featuring artists such as Chunky, OneDa, Sparks, Skittles, BlindMIC and Freequency, the wine was pouring, and the rhymes were flowing. And to think it was only the warm-up, take a look below.

A warm-up for the epic London launch party, the big city shindig saw uncle Snoop bring the vibe of California to Kachette in Hoxton for an evening of West Coast wine and fine rhymes. Hosted by DJ Keith Amure, the launch party saw an intimate wine-tasting and live performances take over Kachette, with live performances from BlindMic, Sparkz and Chunky.

But now the Cali Red is not being sipped behind closed doors, it is available to buy now for only £11, Cali Red by Snoop Dogg is available in all leading supermarkets. A dense and fruity red wine with a smoky aroma, why would you not want a bit of Cali Red!?

See a special message from the West Coast king below.