Billionaire emcee and business mogul Jay-Z has freshly re-released the 2003 Roc-a-Fella basketball jersey in partnership with Mitchell & Ness in celebration of the 20th anniversary of The Black Album.
Released in 2003, Jay-Z declared The Black Album would be his final project of all time. As such, he recruited the best producers in hip-hop to work on the album. From Kanye West to Pharrell and Timbaland, every big-hitting producer had a track on the project, which is a four times platinum body of work.
The merchandise line commemorating the project was designed in the style of the New York Knicks basketball jersey and is a nostalgia piece reminiscent of the NBA jerseys popularised by Jay-Z (real name Shawn Carter) during the 2000s.
In a statement released, Mitchell & Ness have stated, “Originally released in 2003 to celebrate Jay-Z’s career and forthcoming semi-retirement, the Roc-A-Fella Records x Mitchell & Ness Authentic Jersey is now available in its original and re-imagined variation.”
Since the release of The Black Album, many have praised it as a classic body of work. Even the former US President, Barack Obama, has credited the album with inspiring his first presidential run. In a 2021 interview with Complex, Obama unveiled, “I’ve mentioned a couple of songs that even when I was running for president came up a lot on my iPod. One of them was ‘My 1st Song’ by Jay-Z, which is a song that I love because it talks about the struggle of just trying to make it.”
He continued, There’s a line in there: ‘Treat my first as my last and my last as my first, and my thirst is the same as when I came, and I actually kept on listening to that song during the presidency because it was a reminder that even when you do make it, having a little bit of that sense of still being hungry, still having to work hard, still having to prove something, that’s what keeps propelling you forward.”
Although The Black Album was highly successful. Earlier this year, Jay-Z revealed to Gayle King that his third project, Vol 2 …Hard Knock Life, was a turning point in his career and is the most important in his catalogue. You can see the Roc-a-Fella jersey below.