Atlanta rapper Future is arguably the king of the new school, with some even calling him the godfather of mumble rap. His music gets mixed reviews in hip hop, with some loving him and others hating him. However, regardless of your opinion, it is undeniable that he has had great success since his career beginnings. With songs such as ‘Mask Off’ going nine times platinum, Future has been described as one of the most influential rappers of his generation.
With so much success and influence, it is no surprise that Future the artist and his music are worth a lot of money. That is evident as the rapper has recently decided to sign a deal with Warner Music and a BlackRock-backed investment firm that sees him sell the publishing rights to his recorded output from 2004–2020 for an unknown eight-figure sum.
Signing this deal with the major music conglomerate Warner Music Group as well as the investment firm Influence Media Partners, the rapper has now effectively sold the publishing rights of his entire catalogue. It consisted of over 612 titles, including collaborations with Drake, Kendrick Lamar, Rihanna, and the Weeknd.
Since the beginning of 2022, Influence Media Partners has spent over $300 million purchasing publishing rights to songs by Bruno Mars, Dua Lipa, Ariana Grande, and Justin Bieber, and Future is the latest on their list. Since the pandemic, artists have been selling their publishing rights and catalogues recently. Artists have become extremely wealthy by selling their catalogues for cash as music becomes more valuable in the streaming era. Investors and music publishers have bought catalogues for as much as 30 times their average annual royalties.
Future shared his latest album, I Never Liked You, earlier this year and is set to headline Rolling Loud Festival in New York later this month. You can listen to his latest album below.